Greetings! I MUST take a few moments to send some praise your way! Background first: I am a pet parent to a female Hound of Malta/Red Heeler mix who is 12 years old. Overall healthy, but has lost weight and desire to eat over the winter. I bought her a small batch of your ZIWI Peak air-dried food at a local store, to feed her as a treat. Treat Indeed! She all but ate the container. I was sold, so I went right to the computer and ordered some more. Her normal dog eating routine consisted of maybe some food in the AM, all the cat food she could steal, and maybe a little more food in the late night. I opened the ZIWI air-dried food first and put it in a CLEAN bowl. Then took it to her and presented her with a piece of the food. She was watching the whole time. She took the small piece after her nose did a check of the new food, then off to her bed where she held it in her mouth for near a minute, and then ate it. Then trotted back with the dog face that says "Hey, Dad, how about some MORE of that?" She ate two scoops of it before I could return with a clean bowl of the ZIWI Peak Beef Canned recipe. She smelled the food on the way, left the dry food and sat before me with the dog face that says "What is that, that smells so grand?" I placed the bowl before her and ZOOM, one half a can of the wet food is gone. At length having enough, she drank some water and is now snoozing on the front porch. At last, I have found a food she likes; and better a food that is good for her. Now, of course, I feel like the famous fool and 'heel' for not finding this YEARS ago! You make a fine product!